There is immense power in being able to tell a short, relevant story. Leaving a memorable positive message reinforces your Company or personal values and can help separate you from your competitors.
Effective storytelling is often overlooked in business communications and our Story Telling Master Class will equip your executives with the important skills they need to enrich their presentations, pitches and day-to-day conversations with powerful and effective short stories.
Course Outline
The Power of Stories
- What is a story?
- Why you should use stories
- When and where to use storieS
Finding and Developing your Stories
- Stories not case studies
- Stories versus spin
- Honing your stories
- Using relevant stories to get a point across
Essential Skills Needed
- Understanding the structure of a story
- Using appropriate drama and tension
- Using language effectively
- Using body language, voice and eye contact
Performing your Stories
- Creating empathy
- Holding your audience
- Keeping stories short